Wearable technology: fitbit for cows

Friday afternoon news: We’re not sure yet how this wearable technology invention would be usable for marketers ;-), as we described in this article, but this new and exciting product definitely is a sign that wearable technology is taking off in many different ways.

Dutch start up Connecterra invented ‘the FitBit for cows’ and provides another dimension to the wearable technology universe. We couldn’t find any pictures yet of cows wearing them….but we do have ideas about a reward system for cows based on their behavior. Call us for more.